What are DaCapo’s USP’s?

Unique System
Our programme drives the planning and execution of the music lesson allowing teachers to learn alongside the pupils.

Technology
With DaCapo's technology, children have creative control over their learning. This provides a flexibility that is often lacking on other digital learning platforms.

Flexible Learning
Our system allows for both long and short lessons, making music a part of the daily routine. ‘Little and often’ has been proven to be a useful approach with regard to acquiring procedural knowledge. 

-https://www.gov.uk/government/publications/research-review-series-music/research-review-series-music

What stage is DaCapo currently at?

We are currently raising funds and are on course to roll out to schools in September 2021.

Can it be copied?

Our unrivalled methodology and programme structure is very difficult to replicate. It has taken 30 years of research and development to develop and all of the course material is protected.

How long until rollout?

We are on course to test our product in schools in June 2021 ready for roll out in September 2021.

What is the size of the market?

There are over 22,000 primary schools in the UK. 99% of classrooms have an interactive whiteboard. This makes the UK market worth £12m per year purely based on subscription sales.

What is DaCapo’s projected market share?

We project a conservative market share of 5.63% by 2027 with a turnover of £1.12m and and an impressive net profit of £842k. These figures are conservative estimates that take into account income from instrument commission and additional resources as well as our subscription sales.

What competition is there in the market?

Our significant competitor’s whiteboard technology does not directly teach music. It relies on teachers to deliver a music lesson based on their resources. In many cases this does not alleviate the anxiety that teachers feel when delivering a music lesson.

In contrast, DaCapo's technology takes full control of the planning and execution of the lesson, meaning that the quality of our teaching is consistent.
With our system, teachers learn alongside the children, allowing them to feel increasingly confident in their own musical ability.

The significant competitor’s 50% market share shows that there is a demand for a digital music learning platform. DaCapo offers an alternative system that is thorough, consistent, and extremely user-friendly.

What is the company structure?

DCPM is a limited company, owned by its shareholders and run by its Directors.